Curiosity is an attitude, an instinct. The irresistible desire to discover that drives you to embrace the world with all your senses. That uncontrollable energy that ignites during the thrilling journey toward the unexpected.

The ALYSI artisanal Box iis a complete sensory experience that allows you to discover the true DNA of the brand. Designed to engage the five senses, this box offers a unique journey, where every element is crafted to stimulate emotions.
But there is one more sense that makes the experience truly special: curiosity, which is the most important sense, the one that drives us not to settle for the surface, but to seek new connections, inspirations, and possibilities.

ALYSI embraces this vision, encouraging everyone to explore fearlessly, to discover, and to continually reinvent ourselves and the world around us.

Let’s start with the term “-lisi,” which comes from the Greek "lisis" and means dissolution, separation. But what happens when we add the prefix "a"? Just like the privative alpha in Greek, which indicates "lack of," we get a powerful meaning: ALYSI represents something that cannot be dissolved, something indissoluble, a symbol of solidity. It goes beyond the concept of trend, while at the same time drawing inspiration from contemporary influences.

A The accent here falls to give character to the word

L Perfect proportions, but unfinished, like a square only halfway completed

Y Strong, masculine, and determined traits meet in a combination of angles

S The exception to the smooth and continuous line, the feminine soul is the balance between contrasts

I The dot is not necessary; essentiality is beauty